10 Best Personal Website Examples for 2023

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According to some reports, there are currently 1.13 billion websites in the world, with a large number of them being personal websites. It’s no wonder, perhaps, considering how easy website builders now make it to get online. With such a huge number of websites live, it should come as no surprise that the quality varies, from the magnificent and noteworthy to the downright terrible.

Even when you use an affordable or free website builder platform to build your personal website, it still requires financial and time investment. So you want to make sure your websites are of high quality and performing as well as they can.

In this guide, we offer you some examples of great personal websites that you can use as inspiration for your own site.

What Is a Personal Website?

Before we dive into some great examples of personal websites, let’s first define exactly what we mean by the term. 

A personal website is a website that represents your personal brand online. Your website may serve any (or many) purposes. Here are a few examples:

  • A photographer using their personal website to showcase their work
  • An accountant using their personal website as an online CV
  • A marketing professional using their personal website to write about the topics they are passionate about
  • An individual with a hobby such as fishing, that uses a personal website to highlight their journey and successes

A personal website is different from a business website because it represents an individual rather than a group of people or a business brand. This type of website can be built easily using a free website builder.

Whether you are trying to get ahead in your career, find work, or simply engage with others with similar interests, having a personal website can help you connect with those who are most important to you – wherever they are in the world.

Our Criteria for Selecting the Best Personal Websites

Below we outline some of the best personal website examples out there. You can use these as inspiration for your own website. To find the best sites we have looked for the best examples based on the following criteria:

  • Design
  • Functionality
  • Content
  • User experience

With each example we offer, we give insight into exactly why that option made it onto this list. Plus, we’ll tell you what you can learn and take away from that example to make your personal website just as good.

Personal Website Examples

1. maxwanger.com

Made with Squarespace 

Max Wanger’s Squarespace website is a perfect example of an artist using their personal site to showcase their work. In fact, with very little written content, it isn’t all that easy to find anything on this website except for examples of Max’s exceptional photography.

Max uses plenty of white space on his website to make his images really stand out from the page. If you want to do the same, try applying white space across your design and use bold colors in the areas and images that you want to get noticed.

2. justinablakeney.com

Made with Squarespace 

Justina Blakeney is an interior designer and New York Times Bestselling Author. Her website has been built using the Squarespace platform and is a great example of a personal site used to promote the various aspects of her professional life.

Bright bold colors paired with a simple design make the images on this site really stand out. The top right menu has also been cleverly thought out, promoting key areas of Justina’s offering such as speaking engagements and the books she has authored.

The menu also links to her online store Jungalow. This demonstrates how you could leverage a personal website to drive profits.

3. alexstrohl.com 

Made with Squarespace 

Another fantastic personal website built on Squarespace is this site from Alex Strohl. Used to showcase Alex’s photography work, the site shies away from the heavy use of white space we have seen in other examples, but instead uses a block-colored header along with large images to make a big impact.

The combination of still and moving images used across this website really engages the visitor and encourages them to keep scrolling. Plus, the use of a scrolling header with large images and links helps move visitors through the site to the most valuable areas.

4. ojawilliams.com 

Made with Wix

The bias is strong with this one. After all, this is my own personal website. However, it’s a great example of a simple personal website that makes a big impact.

I built this site using the Wix platform because I love how easy it is to navigate and how affordable it is. The goal of the site is to offer one single point of reference online for the various projects and businesses I am passionate about.

The site is simple and only includes three pages and links to other areas connected to my personal brand. I opted for the beige-pink background to give an otherwise basic site a little more depth and interest – then simply added a few images to pull everything together.

The best thing about this personal site is that it is super easy to navigate. It’s all there on the front page without the need to click through multiple times or even scroll (on a desktop). This makes for a seamless user experience.

5. rachelbrenke.com

Made with Weebly

Rachel Branke’s website has been built using the Weebly platform. This site is a great example of a personal website being used for professional purposes.

Rachel is an entrepreneur, business strategist, and intellectual property attorney. Her personal site is used to showcase her experience and engage with potential new customers.

One great thing about Rachel’s site is the free resources on offer for visitors. This is a great way to engage people and offer them value without a financial investment. By doing this, Rachel can start to build trust from potential customers while also gathering helpful data, such as email addresses, for future sales and marketing purposes.

6. jessicacomingore.com 

Made with Squarespace 

Jessica Commingmore has built her professional website using the Squarespace platform. Used as a centralized location to highlight her skills and expertise as a creative director and consultant, this site is an excellent example of a one-page website that packs a punch.

Interestingly, Jessica doesn’t use any images on her website. Instead, she uses block colors to create an impact and a small amount of highly effective copy to capture visitors’ interest. This also drives them to other key areas such as events she has spoken at and podcasts she has featured on.

7. rachelgadiel.com

Made with Squarespace 

Rachel Gadiel’s beautiful website offers an example of how imagery can be used to draw visitors down to a webpage to discover more information and further increase engagement.

This site is primarily used to promote Rachel’s professional services as a digital strategist. The use of light and calming images helps set the tone of her personal brand.

One great tool used in this example of a personal website is the inclusion of customer testimonials. This really helps develop trust with potential customers and highlights what it’s like working with her.

8. liorraz.co.il

Made with Wix

As far as personal websites for actors go, this example from Lior Raz is a great one. Built on Wix, you are pulled right into the action with a fast-paced video website header.

The site continues to use large-scale images and videos throughout to keep users engaged. The layout is neat and focused on one page, with the website menu scrolling down to the relevant area. Each section then has a drop-down button, meaning you only get the information you are looking for.

9. tobiasbecs.com 

Made with Wix

Here is another great Wix example. Tobias Becs is a freestyle footballer and this personal website is used to showcase his skills and direct potential customers to the services he offers.

As action is at the heart of Tobias’ offering, videos are well used across this website. This can be a great option for anyone who uses movement as part of their personal brand, such as sports people, actors, and event speakers.

10. aprilborrelli.com

Made with Weebly

Our final example is this fantastic personal website from April Borrelli built on Weebly. It uses a simple and fun design to showcase her work as a designer, artist, knitter, and crafter.

April keeps things simple with her site, using the key areas (such as the homepage) to highlight work. Then, she uses other areas such as the blog to expand on interests and engage with visitors further.

This site shows that your site doesn’t have to be complex to make a big impact.

Personal Website Examples: Summary

A personal website can be a great way to promote your personal brand online. It can also make it easy for your target audience to find and contact you. Use the examples and the website builder platforms we highlighted in this guide as inspiration for creating your own personal website.


A personal website is a website that is created by an individual to promote themselves, their skills, their work, or their personal brand. These types of websites can be used for a variety of purposes, including job hunting, networking, self-promotion, or simply as a way to share information about oneself with others. Some individuals may also use personal websites to showcase their creative work, such as writing, photography, or artwork – this is usually called a ‘portfolio’.
A great personal website should have a clear purpose, engaging content, and a professional design that is optimized for all devices (including mobile). It should effectively showcase the individual’s skills, personality, and achievements, while also making it easy for visitors to get in touch. A well-optimized personal website can help to promote an individual’s personal brand, expand their online presence, and achieve their desired goals.
Written by:

I’m a content writer for Website Builder Expert. I’m a bit of a business and marketing nerd and love sharing my knowledge and experience to help others achieve their business goals.
From complex engineering and brewing to international events and brand design agencies, I’ve worked in marketing roles for well over 10 years now. During this time I developed a skill for turning complex (and occasionally dull) information into exciting, easy-to-understand, and actionable content. I also set up my own content marketing consultancy and launched my own ecommerce business on Shopify.

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