Squarespace Pricing 2023: Expert Tips to Get the Best Deals

Below, we’ll discuss which plans are best for different websites. Wondering which Squarespace plan makes the most sense for your goals? Keep reading to find out:

Which Pricing Plan Is Best for You?

• If you want to build a website, you’ll need either the Personal plan or the Business plan.
• If you want to sell online, you’re better off with either the Basic Commerce plan or the Advanced Commerce plan.

For example, we’ll say that Maria wants to make a simple website to promote her homemade cupcakes. She’ll need an About page, a Contact page, and maybe a photo gallery of her creations. Maria will need the Personal plan, because it offers a custom domain name, stylish templates, and SEO features to help her spread the word.

But what if, after a while, her desserts become so popular that she decides to turn her hobby into a small side hustle? In that case, Maria would need to upgrade to the Business plan in order to start selling small quantities of goodies online.

Let’s take a closer look at Squarespace’s four pricing plans:

1. Personal plan ($16/month): Designed for (you guessed it) personal websites, this plan still offers most of Squarespace’s features (that aren’t related to ecommerce). You’ll get a wide selection of templates, and receive a free custom domain, SSL security, and 24/7 support.
2. Business plan ($23/month): You can sell online with this pricing plan, but there is a 3% transaction charge on all sales. It’s more suitable for businesses who just have the odd product to sell, rather than fully-fledged online stores.
3. Basic Commerce plan ($27/month): This plan is practical for fully-fledged online stores. You’ll get specific tools to help you manage your store, like mobile-optimized checkouts, integrated accounting, and customer accounts. You can sell directly on Instagram, too.
4. Advanced Commerce plan ($49/month): This plan is best for boosting ecommerce sales. Features like abandoned cart recovery, gift cards, and flexible discounts are all designed to encourage more customers to purchase from you. These features, coupled with advanced tools for shipping, complete Squarespace’s most powerful package.

Ready to Choose Your Squarespace Plan?

Between these four plans, there’s a best fit for every site.

Pick a Plan

Personal vs Business Plan

Personal ($16/month)

This plan is perfect for building simple, stylish websites, and gives you all the basics you could need for a well-rounded website. The features you get on this plan include:

• Unlimited bandwidth and storage
• Free custom domain
• SSL security
• Two contributors
• Website metrics
• Mobile-optimized sites
• 24/7 support

The Personal plan is best for those just starting out, who want a small but beautifully formed website.

Business ($23/month)

The Business plan comes with more advanced features than the Personal plan, including:

• Unlimited contributors
• Advanced website metrics
• Professional email from Google
• $500 Google Ads credit
• Promotional pop-ups
• Ecommerce
• Complete customization
• Announcement bar
• Premium blocks and integrations

Although it isn’t a full-blown online store plan, you can sell on the Business plan. You can accept donations and sell unlimited products, but remember that there is a 3% transaction fee on all sales (there is no transaction fee on Squarespace’s two ecommerce plans).

It’s no surprise the Business plan is best for small businesses. It has professional features, and comes with the option of selling through your website.

Are You Building a Website?

These are the best plans if you don’t need an online store.

Yes, I Want to Build a Website

Basic Commerce vs Advanced Commerce Plan

Basic Commerce ($27/month)

The Basic Commerce plan provides all the ecommerce tools you need to set up a simple but successful online store. It comes with all the features of the Business plan, plus loads of extras:

• Sell unlimited products
• No transaction fees
• Gift cards
• Powerful commerce metrics
• Inventory, orders, tax, and coupons
• Label printing
• Checkout on your domain
• Customer accounts
• List products on Instagram
• Integrated accounting
• Mobile optimized checkout

The Basic Commerce plan has everything you need to get your business off the ground, making it perfect for first-time online stores.

Advanced Commerce ($49/month)

The Advanced Commerce plan comes with everything included on the Basic Commerce plan, and also gives you specialized features to take your online store to the next level:

• Subscriptions
• Abandoned cart autorecovery
• Advanced shipping
• Flexible discounts
• Orders API

These advanced features are designed to power growth in your business: abandoned cart auto-recovery sends automatic emails to customers who leave products in their carts at checkout, discounts and gift cards offer great rewards for loyal customers, and advanced shipping lets you calculate real-time shipping rates with ease.

The Advanced Commerce plan is best for online stores looking for growth.

Are You Building an Online Store?

These are the plans best-equipped for making sales and gaining customers.

Yes, I Want to Sell Online

Which Squarespace Plans Have We Recommended the Most?

More Information

• Best Website Builders: See how Squarespace stacks up against the best of the best.
• Website Builder Comparison Chart: Compare the top-rated website builders side-by-side.
• Cheapest Website Builders: Check out the best website builder deals here.

Squarespace has fixed monthly costs, with no hidden surprises. That said, there are certain things you may want to pay a bit extra for when setting up your website. While you don’t have to, we strongly recommend investing in a few basic features to set up your site for success. And if you’re building an ecommerce site, you’ll also want to know how transaction fees work.

Squarespace Transaction Fees

For online stores, a transaction fee is a percentage of a customer’s order total, including shipping fees. Squarespace doesn’t charge any transaction fees on its two ecommerce plans (Basic Commerce and Advanced Commerce), but it does charge a 3% transaction fee if you’re selling on the $23 per month Business plan.

In other words, if you use the less expensive Business plan (rather than either of the two pricier ecommerce plans), Squarespace will take 3% of each sale you make.

The Business plan is only designed for small stores, so Squarespace charges this fee to cover the cost of processing those transactions. Since the ecommerce plans cost more, all transaction fees are waived by Squarespace.

Domain Names

You need your own custom domain name for your website because it gives you a recognizable and credible image with your visitors. When you first build your Squarespace site, your domain will look like this: www.yoursite.squarespace.com – but this isn’t memorable or professional!

The cost of your domain name typically depends on the domain name extension (.com, .net, .us…) that you choose, and it will come to around $20-50 per year.

Email Marketing

Sending emails is a great way of engaging visitors and growing your site’s audience, whether you’re promoting a sale, releasing new products, or sharing blog posts. Squarespace has multiple options for your marketing campaigns. When you sign up to the $23 per month Business plan, you get one professional Gmail and G Suite account free for one year.

But Squarespace also offers an all-in-one email marketing platform called Squarespace Email Campaigns. It lets you create custom emails straight from your website, meaning your marketing integrates seamlessly with your site’s branding. The cheapest Email Campaigns plan starts at $5 per month.

Squarespace is the best value for money, scoring 4.6 out of 5 in our latest research and beating out all other builders. But with a few additional tips from our experts, you’ll be able to really get the most bang for your buck.

Squarespace Pricing Tips

1. Nearly 40% of users are best off with the Business plan: We’ve recommended the Business plan to 38% of the 8,000 readers who’ve used our Squarespace Plan Selector Tool. The Business plan ($23/month) is a happy medium for a lot of sites, because you can sell online without the higher cost of a full-on ecommerce plan.
2. Pay annually, not monthly: At first, paying for an annual subscription may seem more expensive, but it’s actually the most cost-effective route in the long run. You can save up to 30% each year by paying for 12 months in one go. For example, the Business plan costs $23 per month when you pay annually, but this jumps up to $33 per month when you pay monthly. 
3. Use these extra discounts: When you sign up for your first Squarespace plan, enter our discount code “WBE“ at checkout to get 10% off the price. If you already have a Squarespace plan, then you can use this discount on your first upgrade instead! Squarespace also offers a student discount of 50% off the first year when you sign up with your valid school email address. Just note that you can’t combine these two discount offers, so if you’re a student, you’ll have to pick one!

Unfortunately, no, Squarespace does not have a free plan (unlike other builders like Wix and Weebly).

However, all Squarespace plans start with a 14-day free trial, so you can try it out without paying a dime.

Out of all the website builders we tested, Squarespace is the best value for money, scoring 4.6 out of 5.

Compared to other top builders, Squarespace’s $16/month starting prices are on par with those of Wix, which is pretty impressive when you consider that Wix doesn’t offer unlimited storage or bandwidth like Squarespace does.

Squarespace is also the only builder that saw an improvement in its value score since the recent industry-wide pricing increases. While all other builders we tested dropped in value for money compared to last year, Squarespace actually increased its value score by a whopping 15% by offering more features alongside its higher prices.

Its $23/month Business plan, in particular, gives you access to a wide range of features, making this plan the one we’d recommend for website owners looking to get the most out of their Squarespace subscription.

Here’s an overview of how Squarespace’s prices compare to those of its top competitors. We’ve included both the cheapest plan (in blue) and the best value for money plan (in purple):

Squarespace's Business Plan Is Great Value for Money

At just $23/month, get access to unlimited storage, advanced website metrics, and ecommerce tools (plus lots more)!

Choose Your Squarespace Plan

You should now know which Squarespace plan is best for you. There are four Squarespace plans to choose from, and you always start out on the 14-day free trial – no payment details are needed until you’re ready to choose your plan:

Squarespace Price Plans: Recap

1. Personal plan: $16/month ($23/month billed monthly) – best for starting a small but stylish website
2. Business plan: $23/month ($33/month billed monthly) – best for small businesses
3. Basic Commerce: $27/month ($36/month billed monthly) – best for small online stores
4. Advanced Commerce: $49/month ($65/month billed monthly) – best for growing online stores

Based on the results of 8,291 users who’ve used our Squarespace plan selector tool, 38% of users are best off with the Business plan. This plan comes with premium features such as pop-ups, professional email, and basic ecommerce tools.

The key takeaway from this pricing review is that Squarespace is the best value for money, scoring 4.7 out of 5 in our recent website builder research. All of Squarespace’s plans come with unlimited storage and bandwidth – in comparison, Wix’s cheapest $16/month annual plan only provides 2GB of storage!

Finally, you can save money on your Squarespace plan by choosing an annual subscription, and by applying a Squarespace discount code. Enter our exclusive code “WBE” at checkout to save 10% on your chosen plan.

Are You Ready to Choose Your Plan?

Enter the code WBE at checkout to save 10% on your new Squarespace plan, and start enjoying premium features today!

Yes! Pick My Squarespace Plan Now